With Costs Soaring, Hogarth Helps Brands Boost Efficiency With In-House Talent
AdExchanger |
As agencies face increasing pressure to produce more content with shrinking budgets, some are streamlining production with in-house capabilities. At least, that’s what WPP had in mind when in 2009 it partnered with Hogarth Worldwide, a global marketing implementation firm. As a sister organization to WPP, Hogarth acts as a production and global distribution resource… Continue reading »
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