Water Cooler Talk: New Agency Group Sees Wider Role For Data In Content Marketing

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This week saw the formal launch of a marketing services company geared to entertainment clients. Water Cooler Group contains four agency brands – Maude (offering creative and strategy), Media Storm (planning and buying), Hip Genius (social media) and Bolt (for iTV). Among its clients are Food Network, MLB Network, Major League Soccer, Viggle, and cable […]
Via: AdExchanger

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Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

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