Using Data To One-Up The Competition

AdExchanger |

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Arther Wu, senior director of monetization and business operations at Cheetah Mobile. Napoleon Bonaparte once wrote: “War is 90% information.” When it comes to business competition, the figure might beContinue reading »

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Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

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