Uber Drivers Ready to Test Drive Pandora’s Five-Star Listening Experience

uberThis week, Pandora announced it’s changing the way people enjoy music in their cars by partnering with Uber.

A match made in music heaven, Pandora will be integrated directly within the Uber driver app, giving drivers a “simple and seamless way to discover, enjoy and share their favorite stations.”

According to a media statement provided to MMW, now drivers can create stations, thumb songs, and discover new artists all in one place.

The music streaming giant says it will be an integral part of every Uber driver’s day.

“Pandora is delivering the perfect music experience for both Uber drivers and riders,” said Nick Marcantonio, senior product manager at Pandora. “Effortless, personalized and elegantly integrated into the app, the Pandora-Uber solution will transform the in-car listening experience.”

“Many drivers already use music to get their day started on the right note, but it can be challenging to find high quality music that both drivers and riders love—without radio ads and interruptions to the music,” adds Bob Cowherd, senior product manager for music and media at Uber. “This integration, which will allow drivers to play music on Pandora from directly within the Uber app, will make it easier for drivers and riders to listen to the music they love.”

The post Uber Drivers Ready to Test Drive Pandora’s Five-Star Listening Experience appeared first on Mobile Marketing Watch.


Via Mobile Marketing Watch

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

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