Too Cold to Go Outside? A Startup Will Deliver Vogue to Your Door in Minutes
Too cold or lazy to visit a newsstand to buy Vogue’s March issue? Well, lucky for you, cold, lazy person, a startup called Postmates will deliver the issue to your door “in minutes” if you live in New York City and, starting next week, L.A.
The service is called Vogue On-Demand and runs while supplies of the March issue last. For $15, the issue, which normally costs $4.99, is delivered by hand and comes with a six-month print and digital subscription to Vogue. Subsequent issues are delivered via the U.S. Postal Service.
Readers are paying a premium for the quick, personal delivery. A promotion on Vogue.com offers six issues plus digital access for $6.
