The Weekly Digital Marketing Update @ Copenhagen INK (24-09-2014)
Copenhagen INK’s Weekly Digital Marketing Update gives you a comprehensive overview of the top digital marketing stories and breaking news from the past week. Enjoy! 🙂
Asia Digital Marketing News
- Week in Review: Message behind Nova Founders’ fundraising
- MDeC to private sector: We’re not your training factory
- Social Media Myth Busters: AOL and Converto Separate Advertising Fact from Fiction
- Why agency people are so unhappy
- Disrupt #22: Meet the Disruptors
- New Apple wares excite … only up to a point: Analysts
- SMS Brand Engagement Popular with Consumers, Survey Says
- Spectrum matters top-of-mind for telco CEOs
- Unified Inbox boosts tech chops with SocialGrow acquisition
- Native ads are getting a direct-response makeover
- Presto Grocer’s regional e-commerce ambition
- Digerati50: The humble dotcom survivor
- Financial Times refreshes the newspaper for the digital age
Data Driven Advertising News
- Fraud-day With Telemetry: “Automating Ad Fraud Detection Is Dangerous”
- Carat’s Anthony Rhind Wants A Transparency Pact With Publishers
- In The New Wave Of Social Marketing M&A, Facebook PMDs Call The Shots
- Mobile Is The Beast
- How Real-Time Advertising Can Disrupt Your Competitors
- Dentsu Buys Covario; Programmatic Models
- Amobee Unveils Mega Stack Ambitions With Adconion Direct & Kontera
- AppNexus CEO Tells ATS Tokyo: ‘Differentiate Or Die’
- The Google Effect: What Will Be The Ultimate Cost?
- Chasing Marketing Tech; Selling Weather
- AOL Platforms: Data Mastery Drives Programmatic Video Growth
- The Rise Of The Mega Stacks
Digital Marketing News
- Student convinced family trip around Asia – despi…
- Nova Founders Capital nabs $50M from Pacific Centu…
- Mobile Commerce in Asia Continues to Zig as the Wo…
- Alibaba Prices IPO at $68 a Share with $168B Valua…
- Dropbox and Google Create Simply Secure http://t….
- Itaka Foundation – Waiting Signs (case study) http…
- How YouTube Influencers are Driving Sigma Beauty’s…
- Facebook Tries to Muscle In on YouTube http://t.co…
- ‘America’s Funniest Home Videos’ to Launch YouTube…
- The New Pinterest Analytics Tool: How To Use It fo…
- Rich Media Boosts Viewability and CTRs – and Other…
- Åhlens – Shot It Got It (Case study) http://t.co/…
- Coca-Cola appoints OgilvyOne for digital marketing…
- Meet Ad Age’s 2014 Top Digital Marketers http://t….
- 14 Social Media Marketing Tools Recommended by the…
- Spotify To Let Free Users Get 30 Minutes Uninterru…
- Facebook’s Biggest Weapon Against YouTube Is Its A…
- Yahoo Offers Tailored Content Service to External…
- Kickstarter is coming to Denmark! What are you goi…
- Android Wear watch face mimics the Apple Watch. It…
- Amazon Offers Fire Phone for 99 Cents to Boost Ado…
- Google’s latest object recognition tech can spot e…
- Rakuten Buys Ebates For $1 Billion http://t.co/9He…
- Alliance Data Buys Epsilon a $2.3B Present: Conver…
- Microsoft Has Acquired Minecraft For $2.5 Billion…
- How Google Groomed YouTube For The Brand Advertisi…
- How to Use Instagram to Promote Your Products | h…
- This World Map Shows Every Device Connected To The…
- Adform Launches App Download Tracking Solution for…
Interactive Marketing News
- European Google Exec Hints at Possible Changes After Recent Criticism
- Facebook Marketing Boss Shares Three Lessons for Brands
Mobile Marketing News
- Social Media Myth Busters: AOL and Converto Separate Advertising Fact from Fiction
- Winner of Cannes Mobile LionsComedy Theater Saved By “Pay-Per-Laugh” Mobile App
- #sowhoknew: iOS 8 – never judge a book by its cover…
- Mobile travel bookings on the rise; APAC leads the way: Criteo
- Mobile Apps Yield Twice the CTR Of Mobile Web
- SMS Brand Engagement Popular with Consumers, Survey Says
- 9.8% increase in China ad spend despite slowdown in key sectors: GroupM
- Publicis Groupe rejigs management & leadership team to fuel fresh thinking
- 5 reasons why publishers should embrace programmatic for online video
- Adconion Direct & Kontera unified under Amobee brand post acquisition