The Weekly Digital Marketing Update @ Copenhagen INK (21-07-2014)
Asia Digital Marketing News
- Week in Review: MOL listing will inspire SEA ecosystem
- Steve Forbes: ‘Just pining for the good old days is not the way to move ahead’
- Marketers Want to Know Who You Are: Data Collection Primary Mandate
- So, what does LTE bring you, the user?
- TwinStrata a strategic fit for EMC
- Brands Pairing with Popular Users on Social Media
- MOL Global’s Ganesh Kumar Bangah on cusp of Nasdaq listing
- MOL Global IPO proceeds to be partly used to repay MDV loan
- How top UK publishers label content recommendation ads
- PR firms: Why not ‘adopt’ a startup … or two?
- Trend Micro now out to make mobile gaming safer
Data Driven Advertising News
- Saving Content Recommendation From A Click Bait Fate
- Data-Driven Marketers Are Farmers
- IPG Q2: Digital Spend Exceeds Network Spend For The First Time
- ‘I have routinely heard clients say there is not enough print on this plan!’
- Location Precision: The Good, The Bad And The Ugly
- Adap.tv’s TV Conversion Tracking; Yahoo Ad Problem Musings
- Axonix CEO: “Mobile Will Appear Out Of Nowhere in LatAm”
- Happy Hour on Gawker’s Rooftop
- Should Small Businesses Be Investing In Programmatic Display Advertising?
- Collaboration Is Key In The Market For Success
- Garbage In, Garbage Out: Why Smart Trafficking Matters So Much
- Ad Tech’s Mortgage Crisis
- Mobile Versus TV; Optimistic Facebook
- Making TV Smarter And More Actionable In the Multi-Screen Era
Interactive Marketing News
- Steve Forbes: ‘Just pining for the good old days is not the way to move ahead’
- TubeMogul Raises Less Than Expected With IPO
- A-B InBev Shuffles Executive Ranks, Affecting Media, Digital
- Apple, IBM Strike Deal to Go After Mobile Enterprise Market
- How top UK publishers label content recommendation ads
Digital Marketing News
- What Do Consumers Hate More Than TV Ads? Online Vi…
- Testing a New Way for People to Discover and Buy P…
- Under Pressure, Twitter Tries to Resize Itself htt…
- Pinterest’s interest-following feature could be ad…
- Who Won the World Cup: Facebook or Twitter? http:/…
- OOH Dove campaign matches the colour of your outfi…
- Google Play Music All Access Comes to 6 New Countr…
- Video Demand-Side Platform Evaluation for the Chin…
- Retargeting Is Flawed; the Future Is Pretargeting…
- AppAdvice daily: Sharpen your mind and your musica…
- Microsoft demos breakthrough in real-time translat…
- The Secret Sauce For Twitter’s Global Growth Strat…
- How to heal our smartphone-addled, overworked brai…
- Twitter Officially Rolls Out Mobile-App Install Ad…
- Can WeChat Become A Major Advertising Platform? ht…
- Facebook Ad Prices And Performance Climbed In Q2 h…
- Facebook Tries Being A TV Channel With New Mobile…
- Microsoft – Satya Nadella’s email to employees: Bo…
- How Google’s Early Release Of Android L Breaks Wit…
- Google’s Jason Spero on how Google is embracing th…
Mobile Marketing News
- WIRED 2014
- Marketers Want to Know Who You Are: Data Collection Primary Mandate
- Splicky
- How Nike encouraged Hong Kong’s youth to ‘own the night’
- Rakuten to acquire stake in market research player AIP
- Nothing Speaks Louder than Silence Buying “A Minute of Silence”
- Brands Pairing with Popular Users on Social Media
- As dating goes digital, what’s in it for brands?
- How ‘real’ is real time marketing?
- Epom (Kiev, Ukraine)
- Numbers, insights from FIFA World Cup final on FB & Twitter
- Unlocking the value of social media engagements during live events
- A new way to promote Mobile Apps on Twitter
- Innovate or die: A cautionary tale
- Data pick of the day: 36% internet users write personal blogs
Digital Marketing Update
