The Weekly Digital Marketing Update @ Copenhagen INK (18-08-2014)
Asia Digital Marketing News
- Week in Review: Of dotcom business models
- ‘Brands aren’t people. And if they were, they’d hate ads too.’
- WPP names Randy Duax as Talent Director, Asia
- JWT Singapore partners with Gigya to gain consumer insights
- Data pick of the day: Mobile rules online time in Saudi, Thailand
- ‘Grand Old Man’ of tech industry aims for 2015 listing
- Malaysia a pioneer country in World Startup Wiki project
- Ranveer Singh is now Ranveer Ching
- Mobile Marketers Getting Pushy with UK Consumers… and its Paying Off
- The ‘Ice Bucket Challenge’: A case study in viral marketing gold
- Data pick of the day: People spend 30% of their online time via mobile
- Amazon introduces Local Register
- TableApp canters on with US$78K funding from Crystal Horse
- Acronis sees an Asian future for its backup solutions
- Innity is now in Taiwan
- Lowe and Partners has a new APAC Engagement P’lanning’ Director
- Network virtualisation and VMware’s quest for the holy grail
- Greasing the cogs of an ecosystem
- Pssst: Are Private Messaging Apps Really the Future of Mobile Marketing?
Data Driven Advertising News
- IDG Invests In Premium Video, Programmatic Tech
- Fraud-day With Forensiq: Detection Requires A ‘Holistic’ Approach
- ATS London: Brand Advertisers Go For Free
- Move Over, Cookie. Here Comes The Ad ID
- Why Place And Context Are Crucial For Understanding Consumer Behavior
- Pursway Connect; TV Still Wins
- Twitter Beta Tests Promoted Video Ad Format To Attract Brand Dollars
- ATS London Panel Preview: Click Fraud Detection And Prevention
- M&A Trends; WPP Gets Flexible
Interactive Marketing News
- Samsung’s Newest Smart-Home Weapon Talks Marketing Strategy
- ‘Brands aren’t people. And if they were, they’d hate ads too.’
- Fanta Pouring Big Bucks Into Vine Video Comedy Series
- The ‘Ice Bucket Challenge’: A case study in viral marketing gold
- USA Today to Launch Daily Fantasy Sports Gaming Site
Digital Marketing News
- These 3 Digital Marketing Trends Are About to Chan…
- Twitter Tests Video Ads Following Facebook’s Rollo…
- Facebook Now Tells Advertisers When Ads Lead To Pu…
- These 10 Analytics Reports Will Improve Your AdWor…
- Coca-Cola launches new can design http://t.co/V4L3…
- Infographic: Everything You Need to Know About the…
- How 12 Brands Used Snapchat http://t.co/2g8ojG6o5y
- Coca-Cola Enterprises trials virtual assistant in…
- LinkedIn’s $1 Billion B2B Marketing Plan http://t…
- WeChat Climbs to 438 Million Monthly Active Users…
- Nestle India’s Superbaby Rap Music Video Crosses 1…
- How crowdsourcing platform Eyeka became part of Un…
- Shoppable Levi’s Video Tells Fan Stories http://t….
- I Liked Everything I Saw on Facebook for Two Days….
- Netflix CEO: We Surpassed HBO in Subscriber Revenu…
- Xiaomi Surpasses Samsung to Become Top Phone Maker…
- Google to Tie Mobile Web, App Trackers for Ad Targ…
- Rocket Fuel To Buy [X+1] For Estimated $230M http:…
- Google to Buy Two Startups to Bolster Video Ads, M…
- DATA POINTS: Digital more than catches up http://t…
- New Google Chrome Experiment Takes You into Space…
- AOL’s Ad-Tech Business Grows 54% http://t.co/7G2WV…
- Native Advertising: The New New Thing or a Race to…
Mobile Marketing News
- Mobile Marketers Getting Pushy with UK Consumers… and its Paying Off
- The Keys to QR Code Marketing
- Matt Briant quits Dentsu Mobius; heads to Walt Disney as Digital Mktg Director
- Mindshare partners with Next Billion
- Nasmedia and Lotame announce strategic partnership
- #sowhoknew: Social stupidity
- SAP studies Asia’s youth on international youth day
- Marketing gamification: Using games as marketing tools
- Pssst: Are Private Messaging Apps Really the Future of Mobile Marketing?