The State Of Opt-Outs: Not Pretty For Privacy

AdExchanger |

As the ad industry girds for the mushrooming debate around privacy, consumer choice and ad blocking, it’s clear that existing opt-out mechanisms aren’t exactly cutting it, especially when it comes to cross-device. But although mobile adds another layer of complexity to the situation, online advertising is still reliant on a little .txt file called theContinue reading »

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Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

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