DNA Test: Fitbit Charge HR and Jawbone UP3 are for the fitness-minded
Edwin Yapp tests out two leading fitness tracker brands in the market today, the Fitbit Charge HR and the Jawbone UP3 and discovers it would...
Tagged: test
Facebook has built an Internet-beaming drone because it’s running out of people
Mark Zuckerberg’s plan for world domination is a step closer. Facebook took the wraps off a massive drone yesterday, which is a key component to...
As Univision Begins An 18-Month Partnership With Snapchat, Will The Platform Prove Its Value?
AdExchanger | When Univision embarks on an 18-month partnership with Snapchat, it will be the latest test for the nascent social platform to prove its...
DNA Test: Elephone Pioneer P7000 raises bar on lower price-point
Keith Liu gives the Elephone Pioneer P7000 a try, and while it packs a hardware punch and has some nifty features, is lacking in other...
DNA Test: Apple Music – complete, but unnecessarily complex
Perhaps only Apple is able to pull off such a broad-ranging end-to-end platform that attempts to offer something for everyone, but all that comes at...
Facebook Tests Auto-Filling Marketing Forms With People’s Profile Info
A lot of marketers build their businesses by getting people to sign up for things like email newsletters. It’s a way to get people’s contact...
22squared Taps Videa for First Programmatic Test with Linear TV
Videa’s Programmatic TV Advertising Solution Powers Campaign for PGA TOUR Superstore Opening Atlanta – Videa, a Cox-backed supply-side platform bringing automation and data-driven decision-making to broadcast television,...
DNA Test: HTC’s One M9+ offers pluses aplenty
Officially designated as a variant of the HTC M9, the HTC One M9+ has an impressive set of specifications that surpasses its sibling in almost...
DNA Test: A middleweight fight for the ‘Note’ phablet crown
In the wake of the Floyd Mayweather Jr vs Manny Pacquiao fight, DNA contributing editor Keith Liu sets up his own slugfest between the Xiaomi...
Government Lets Amazon Test Its Drone Delivery After All
Amazon’s effort to expand its research into the viability of delivery drones has gotten a boost from U.S. regulators who granted the company permission to...
DNA Test: Oppo R5 and N3
Keith Liu got his hands on the Oppo N3 and R5. Summary: Both have great their high points, but their high prices mean that it’s...
This Valentine’s Day, Give The Advertiser You Love A Private Marketplace
Jewelry and flower brands who briefly ramp up ad spend for Valentine’s Day love their private marketplaces. In early February, they set up private marketplaces...
How RM10 made a difference to a sewing-machine retailer's business
LSN started with RM10-a-day budget on Google AdWords for a month to test waters Via DNA
Microsoft Poaches From Publicis for New U.S. Sales Chief
Microsoft finally has a U.S. sales boss, eight months after it ousted Keith Lorizio. The tech giant has tapped former Publicis exec Bob Bejan to...
Week in Review: Milestones and markers
It’s a new phase for DNA as we open up our Singapore operations, where we get to test our vision and the market, writes DNA...
WIRED 2014
16 to 17 October, 2014 London, UK Special Discount for MobiAD Readers! WIRED2014 is the fourth two-day flagship event from WIRED. With insights from over...
