Podcasting Makes Strides In Advertising, Still Room To Improve In Measurement
AdExchanger | Back in 2008, before the likes of “Serial,” award-winning public radio producer Nate DiMeo was sharing little-known pearls of American history in his...
Tagged: music
Report: Smart Mobile Messaging Doubles App Retention
Brands can double mobile user retention rates with smart messaging, according to the latest industry benchmark released by Kahuna. Per the organization’s announcement shared with...
Viacom Asia promotes Paras Sharma to Senior VP
Viacom International Media Networks (VIMN) has promoted Paras Sharma to Senior Vice President of MTV & Comedy Central Brands and Digital Media, Asia, with immediate effect. Based...
CES 2016 Day 2: Do you suffer from Premature Technology Arousal?
CES 2016 is now in full swing, the parties have kicked off in style and the sheer scale of gadgetry on offer leaves you slack...
Yahoo shuts down its video service Yahoo Screen
Yahoo has shut down Yahoo Screen, its video portal that was meant to compete with the likes of Netflix and Hulu. The service was started...
Snapchat Is Making Its Own Original Content for Discover Again
Snapchat has started producing original content for its Discover publisher portal again, a few months after the mobile app shut down its own channel on...
Digiday Digest: Scroll speed, buy buttons and vinyl’s staying power
We rounded up the best of Digiday reporting from this week in just under a minute. Facebook has a new formula for determining what makes...
This Man Shaved for The First Time In 14 Years — and That’s Enough to Go Viral
Changing up your look can be risky, but when one man took the plunge and shaved his beard for the first time in 14 years,...
Google’s YouTube Signs Up Everyone but TV for New Paid Service
Google’s YouTube, which has signed up partners for a new paid video service, may find out by early next year whether its own internet stars...
DNA Test: Apple Music – complete, but unnecessarily complex
Perhaps only Apple is able to pull off such a broad-ranging end-to-end platform that attempts to offer something for everyone, but all that comes at...
WeChat’s Tencent enters music-streaming fray with Joox
The music streaming world just got a whole lot more competitive, especially in Malaysia, with a new player joining the ranks of Spotify, Deezer and...
Music at the Core of Apple’s WWDC 2015 Keynote
Although Apple definitely had no shortage of treats in store for those looking to the future of iOS and Mac, the major standout from yesterday’s...
Jay Z’s Launch of Tidal Is Far From Pitch Perfect
Jay Z is recruiting music’s biggest names to make his high-fidelity streaming service, Tidal, seem like a real threat to Spotify, Pandora and whatever Apple...
T-Mobile’s Latest Promotional Ploy: Free Netflix
First it was music streaming. Now, T-Mobile is giving away Netflix in its bid to lure away subscribers. In a tweet on Wednesday, CEO John...
Micromax turns to Bollywood to give India Cricket World Cup anthem
In India, one’s language changes every hundred kilometers, but one of the few things that brings its diverse cultures together, is the love for ‘cricket’ & ‘music’....
Spotify Queues Up Local Targeting, Courtesy Of Triton Digital
Spotify is getting into the local ad game, courting brands with a platform that helps advertisers geotarget audiences in the US. The music streaming service...
