Oracle names Golin as regional agency for APAC
Following a competitive pitch, Oracle – the enterprise technology giant which empowers modern businesses through its comprehensive cloud services – has appointed Golin to be...
Following a competitive pitch, Oracle – the enterprise technology giant which empowers modern businesses through its comprehensive cloud services – has appointed Golin to be...
AdExchanger | On its Q4 and full-year 2016 earnings call on Friday, IPG said it will invest in data and analytics for its global media...
The forward momentum of IPG Mediabrands Hong Kong; a media network group which includes celebrated media agency brand Universal McCann (UM), is being driven at...
AdExchanger | IPG Mediabrands has rolled content-creation arm Mediabrands Publishing into social media agency Society. Thursday’s merger will tie content creation closer to distribution and...
BW Businessworld and Digital Market Asia hosted the second season of India’s Top Digital Planners at Bikaner House in Delhi on January 21, 2017 to...
Cadreon, the programmatic and ad tech unit under IPG Mediabrands officially launched its platform Unity in China. Introducing Unity, Cadreon’s programmatic management platform for ad tech...
Cadreon, the programmatic adtech unit of IPG Mediabrands, has appointed Kenneth Wong as General Manager, Cadreon Malaysia. Based in KL Malaysia, Mr Wong will be responsible...
Every new year brings with it new opportunities for the businesses. Abhishek Bhattacharjee, Executive Director- Digital at IPG Mediabrands Malaysia lays down top five trends...
IPG Mediabrands has rebranded its social media agency Rally Worldwide, to Society, in Malaysia. With digital content consumption at a 20 per cent growth year-on-year in...
AdExchanger | Maureen Bosetti, the chief investment officer for IPG Mediabrands’ Initiative, will discuss dynamics for this year’s upfronts alongside other TV power players at...
IPG Mediabrands, the media holding arm of Interpublic Group (NYSE: IPG) has appointed Tim Ringel as Global President, Reprise. In this role, Mr Ringel will lead...
AdExchanger | Agencies are developing skills and business models around advanced TV buying, just as they once did for programmatic buying. GroupM has a dedicated...
AdExchanger | IPG plans to boost investments in data analytics and coordinate its database across all its agencies, CEO Michael Roth said Friday during the...
IPG Mediabrands, the global media arm of Interpublic Group has launched Healix, a new global division focused on Life Science and Healthcare brands. As part of...
Outbrain has made two senior leadership appointments impacting Asia Pacific. The engagements reflect accelerating business growth of the organisation’s regional and national publisher networks, growing uptake of...
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir, head of research and analysis,...
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