GoPro’s Golden Gate flyby and 5 other examples of interactive video done well
Interactive video has had some highlights in the past few years—see: Bic’s “Insane Human Curling” in 2011, Terry Crews’ dancing pecs in “Muscle Music” for...
Tagged: clothes
SG retail exporters sell to 41 intl mkts in a year: eBay
Singapore’s retail exporters sell to an average 41 international markets – ranked second in South East Asia behind Thailand and five destinations higher than US...
SG retail exporters rose by 22% in a year: eBay
Singapore’s retail exporters sell to an average 41 international markets – ranked second in South East Asia behind Thailand and five destinations higher than US...
Peak Performance adds virtual pop-ups to the wilderness experience
Sunrise and sunset are the inspiration for a digital experiential campaign from outdoor sports brand, Peak Performance. Virtual pop-up shops in handpicked rural locations will...
Mobile remarketing tips to engage ecommerce app users
Over 50 per cent of online shoppers worldwide buy on mobiles and an even larger cluster use mobiles to check out products before they buy....
Singapore yet to tap the mobile mktg space: Mindshare & Yahoo
In Singapore, the digital media spends contribute only USD 209 million of the total media spends of USD 1.6 billion and mobile contributes only USD...
Is this man the most talented creative in America?
Whit Hiler got into advertising in a particularly roundabout way. In 2011, while looking to make some money, he decided to submit an idea to...
The Weekly Digital Marketing Update @ Copenhagen INK (16-09-2014)
Copenhagen INK’s Weekly Digital Marketing Update gives you a comprehensive overview of the top digital marketing stories and breaking news from the past week. Enjoy!...
Amazon Announces Fire Phone! First device targeted at Mobile Shopping
After many months of speculation and unending rumors, Jeff Bezos, CEO of Amazon, unveiled the Amazon Fire Phone last week. While the phone has some...
#sowhoknew: “I just put my clothes back on”
After the CannesYe highlight yesterday, today’s sessions by comparison could have been a damp squib. But with the Jared Leto, Jeffrey Katzenberg and Ralph Fiennes...
Clorox Fights Back Against Yale’s ‘Poopetrator’
A fecal scandal dropped at Yale University’s Saybrook College laundry room over the past week. The Yale Daily News has reported, horrifyingly, that the facility...
Ace Metrix Declares Best Buy the Most Effective Back-to-School Retail Advertiser in 2013
Brands that Aired the Most BTS Creative Experienced the Largest Drops in Effectiveness Year over Year MOUNTAIN VIEW, Calif. – Ace Metrix®, the new standard in...
Women still prefer physical shopping, but mobile has its place
Mobile shopping for women, it seems, still involves visits to real stores. A study by ResearchNow found that the majority of women shopping for clothes...
Six examples of brilliant marketing creative to enjoy with your coffee
Social Tacobell In the words of David, our intern, Taco Bell’s Twitter account ‘doesn’t feed out generic, bland, and often repetitive info’. Instead, those with...
10 interesting digital marketing stats we’ve seen this week
Royal Baby news boom Experian Hitwise looked at the changes in online search patterns caused by the Royal Baby news on Monday. Their data shows...
E-shopping
E-shopping is huge World-wide, but I still haven’t seen an e-shop that really provides you with the same feel of shopping as you get in real life… For...
