InSkin Media, the international advertising technology business, has promoted Sebastian Schindler, who now becomes the Global Insights Lead. Mr Schindler joined InSkin from comScore early in 2015,...
The NBA, WeChat, and Air Jordan were the top most associated brands with Chinese New Year this year globally, according to data released by Amobee....
Programmatic marketing – the automated and optimised management of marketing touchpoints across the customer journey – has transformed the way brands interact with consumers. The...
According to Deloitte’s Global Technology, Media and Telecommunications (TMT) survey, Singapore ranked highest globally for smartphone penetration, with nine out of 10 respondents having access...
AdAsia Holdings has entered Cambodia with the launch of an office in Phnom Penh. Similar to the move into Hanoi, the Phnom Penh expansion serves...
Valentine’s Day is another peak sales season in the region after Christmas, New Year’s and Chinese New Year. According to the National Retail Federation (NRF),...
Dentsu Aegis Network’s programmatic agency, Amnet, has appointed Joshua Campanella as Regional Account Director to oversee and manage client strategy for Southeast Asia (SEA). Mr...
Joe Braithwaite, General Manager of BBDO Singapore, will be transferring within the network to Proximity London, where he will be filling the role of Managing...
The way we interact with one another has changed over time and several of our conversations, relationships and purchases are now conducted online – via...
Cheetah Mobile, a global mobile app developer, has appointed video inventory management platform, SpotX, to help monetise video in its global suite of apps on...
Today’s increasingly connected world has introduced a slew of new digital media platforms, each jostling for the attention of ‘digital-native’ consumers. This has put immense...
Hootsuite has acquired AdEspresso, a SaaS solution for Facebook and Instagram advertising. With this acquisition, Hootsuite now sits at the nexus of more than USD 500...
Staying up to date with rapidly evolving technologies in the ecommerce and marketing industries can be a daunting task. With a slew of new technologies...
Sizmek, the leading open ad management company for multiscreen campaigns, announced that Sizmek’s Neil Nguyen will be leaving the company and Dr. Mark Grether has...
The forward momentum of IPG Mediabrands Hong Kong; a media network group which includes celebrated media agency brand Universal McCann (UM), is being driven at...
Bloomberg Television launched ‘Daybreak Australia’, a new hour-long morning programme broadcasting live from Sydney in the bureau’s new television studio. Hosted by Bloomberg Television anchor...
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