Report: Converting millennials from customers to loyalists by “doing good”
By now, the massive purchasing power of millennials is no secret.
The cohort, who will spend more than $200 billion in 2017, seek brands that offer it all: experience, authenticity, social responsibility and, of course, a good deal.
Download this guide to the five major trends emerging in the millennial market and learn how to make them work for your brand now.
You will learn:
- Why time, trust and memorability are the three pillars of the millennial economy
- The importance of aligning your brand’s message with millennials’ cultural interests
- How “doing good” can win over millennials who seek to make the world a better place
And much more.
Download this guide to the top millennial publishing trends now.
Note: By entering your information you agree to be contacted by Digiday and its partners.
The post Report: Converting millennials from customers to loyalists by “doing good” appeared first on Digiday.
