Millennial Media Talks Tablets and New Tablet Rich Media Features
As tablet adoption surges, so too are the opportunities for mobile advertising on tablets. This week, leading independent mobile ad network Millennial Media revealed some interesting insights about tablet impressions. In 2011, for example, 15 percent of MM’s impressions were from “non-phone connected devices” like tablets and e-readers. In 2012, it increased to 20 percent. […]
Source:Mobile Marketing Watch