Marin Software CEO Hire Is A Bid For More Display Dollars

Incoming CEO David Yovanno says Marin Software has unfulfilled potential to support execution of display media buys alongside search, and he wants to help it get there. “In search, which represents roughly 50% of total online marketing spend, Marin Software is a leader,” he said. “As the company grows, there’s an opportunity to leverage this […]
Via: AdExchanger

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

You may also like...