Japan brings home 4 metals in Creative Data Lions
Japan leads in APAC with one Gold, two Silver Lions and one Bronze in the Creative Data Lions category at the 62nd Cannes Lions International Festival of Creativity. In all, out of 28 awards given for the category, APAC has secured seven metals.
Dentsu Tokyo, along with Dentsu Tec Inc. Tokyo and Rhizomatiks Tokyo, bagged three of the four awards from Japan for its ‘Reviving Legends’ campaign for Japan Sports Council.
Australia bagged two of the other metals – one Gold and one Bronze. Leo Burnett Sydney won a Gold for its ‘Run that Town’ campaign for Australian Bureau of Statistics.
Red Fuse Communications and Y&R Hong Kong won a Bronze Lion.
The list of APAC winners is:
Title | Advertiser | Entrant / Agency | Country | Prize |
RUN THAT TOWN | AUSTRALIAN BUREAU OF STATISTICS | LEO BURNETT SYDNEY | AUSTRALIA | Gold Lion |
REVIVING LEGENDS | JAPAN SPORT COUNCIL | DENTSU INC. Tokyo / DENTSU TEC INC. Tokyo / RHIZOMATIKS Tokyo | JAPAN | Gold Lion |
REVIVING LEGENDS | JAPAN SPORT COUNCIL | DENTSU INC. Tokyo / DENTSU TEC INC. Tokyo / RHIZOMATIKS Tokyo | JAPAN | Silver Lion |
CROSSWORD TARGETING | MERCEDES-BENZ JAPAN | HAKUHODO Tokyo | JAPAN | Silver Lion |
HIDDEN SUGAR RECEIPT | COLGATE PALMOLIVE | RED FUSE COMMUNICATIONS Hong Kong / Y&R Hong Kong | HONG KONG | Bronze Lion |
MELANOMA LIKES ME | MELANOMA PATIENTS AUSTRALIA | GPY&R Brisbane | AUSTRALIA | Bronze Lion |
REVIVING LEGENDS | JAPAN SPORT COUNCIL | DENTSU INC. Tokyo / DENTSU TEC INC. Tokyo / RHIZOMATIKS Tokyo | JAPAN | Bronze Lion |