Instagram gets a new look
Instagram launched a new look for the platform including an updated icon and app design for the main Instagram app, and a new unified set of icons for Boomerang, Hyperlapse, and Layout. It has also refreshed the user interface with what it calls ‘a simpler, more consistent design that helps people’s photos and videos shine’.
“When Instagram started, it was a primarily a place to edit and share photos. Five years later, it’s a global community of interests where people share photos and videos, use new tools like Boomerang and Layout, and connect with others through Explore. We’ve been inspired by all the ways the community has grown and changed, and we wanted to create something that reflects how vibrant and diverse storytelling on Instagram has become,” a company statement said.
The new logo is inspired by the previous app icon, but the simplified shape represents a more versatile camera, and the rainbow lives on in gradient form.
“The icon serves as a colorful doorway into the app, but once you’re inside, we believe the color should come from the community’s photos and videos. The new simpler design puts more focus on your photos and videos without changing how you use the app. We’ve also made tweaks to icons and fonts so that your experience feels more native on Android and iOS,” the company statement added.
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