Inside Criteo, The Golden Child Of Ad Tech
The public market has not been too kind to ad tech companies, but French performance marketing company Criteo has seemingly fared far better (it had five straight quarters of revenue growth and a market cap of $2.6 billion). Numerous industry insiders laud Criteo for its recurring revenue stream, typically associated with a software model. Yet Criteo… Continue reading »
The post Inside Criteo, The Golden Child Of Ad Tech appeared first on AdExchanger.