For Publishers, TV Requires A Balancing Act

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“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Reed Barker, vice president of cable ad products at The Weather Company. Remember when you were a kid and you finally realized that there was no Santa Claus? There was a decision on the… Continue reading »

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Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

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