Dennis Lam named as FCB South China’s MD
FCB has appointed Dennis Lam as Managing Director for FCB South China. With extensive and integrated experience, Mr Lam brings exceptional client management experience to the agency. In his new role, he is responsible for leading FCB South China’s repositioning by articulating the agency’s strategic plan to drive continued new business growth and lead major accounts.
Mr Lam will articulate the agency’s strategic plan and its expression to existing and new clients and to the industry as well as creatively defining strategies to solve business challenges for FCB’s major clients. He will also conceive and conceptualise thought leadership initiatives for FCB.
“Dennis is widely known and respected as one of the region’s foremost creative agency leaders. We have ambitious plans to expand our presence in Southern China, and Dennis is the perfect person to lead it.” said Edward Bell, FCB Greater China CEO.
Mr Lam has a proven track record helping shape brands’ positioning in a challenging marketplace. In his previous roles as General Manager in JWT Hong Kong, Mr Lam has displayed a strategic vision for which he was highly recognised by both the agency and his clients. His accomplishments include, transforming the agency to a truly integrated agency, from P&L perspective. Digital become the key for the agency growth; leading the successful launch of significant campaigns for varies clients for global, regional and local level; successfully won a lot of new business pitches; highly involved in the strategic development for HSBC, Nikon and other blue chips clients to retain it at the leading position.
“I’m glad to join FCB and become part of the dynamic team that embrace change, and creating ideas for modern world. Exciting to take on the new challenge together with all best talents in the Greater China team and the network,” said Mr Lam.
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