Comedy Central Renews Four Snapchat Discover Series, Adds Nine More
Comedy Central said Wednesday it will be expanding its video programming lineup on Snapchat Discover. The network’s move comes as TV gears up for the annual upfront-NewsFront process, when they will pitch ad buyers on their traditional and digital video inventory.
The network said it has renewed four existing shows: “Swag-A-Saurus with James Davis,” “Like it With Liza,” “Hot Takes with Brandon Wardell” and “Quickie with Nikki,” which it called its most popular Snapchat series.
Comedy Central will also add nine new video series, it said. They include “7 Mins in Purgatory,” about comedians performing acts without being able to see their audiences’ reactions; “Animal-Lolz,” an animal-facts series hosted by comedian Joe Zimmerman; and “Guber Pool,” a sketch series from the group Dollar Pizza.
