Banuba Adds Revolutionary Skin Care Effect to Its TINT Virtual Makeup Try-On Platform

TINT implements skin care effect feature to realistically demonstrate short- and long-term effects of using non-decorative cosmetics.

HONG KONG–(BUSINESS WIRE)–#AIMakeup–TINT by Banuba, a market-leading try-before-you-buy platform for beauty products, expands its feature set with virtual skin care products. Such cosmetics are designed to be invisible when applied. However, TINT will show short- and long-term effects from using them.

Virtual Makeup TINT already has several unique features like automated seasonal color analysis (detection of a user’s personal color palette), personalized AI makeup reccommendations, the most realistic product color representation, and the fastest cosmetics digitization on the market (up to 48 hours for the entire collection). The skin care effect feature is another major distinguishing feature.

What customers visiting your website gain from using skin care effect in TINT:

  • Unique product interaction opportunities that can’t be gained through pictures in print or digital catalogs;
  • Impressive visualization of non-decorative products on each individual’s face;
  • Short- and long-term results of new beauty regimens;
  • Personalized product recommendations based on their skin condition.

These new interactions let brands personalize their user experience and showcase non-decorative beauty products in a way never seen before. Potentially, it can bring more sales, raise website/app engagement, and increase average order value.

The new feature is founded on Banuba’s extensive experience in AI face segmentation and tracking. It lets a built-in AI precisely locate facial features and show how blemishes, wrinkles and other skin issues disappear in a natural and organic way. It also uses image upscaling to counteract camera distortions, thus making non-decorative cosmetic support available even on low-end devices.

The algorithms behind it have been trained to work with people of all skin tones and reliably perform even in low-light conditions. This goes in line with the overall objective of TINT to be accessible to the widest range of users.

Skin care effect will become available to all the current and new TINT customers as soon the the feature passes its final testing stage. Watch a short video to learn the most important things about TINT virtual makeover in less than three minutes.

About Banuba:

Banuba is an augmented reality company with over 7 years on the market, pioneering face tracking and virtual background technologies. Its other products include a virtual try-on SDK for makeup, glasses, hats and jewelry; Face AR SDK – a software development kit for various AR applications; Video Editor SDK – a compact and feature-rich mobile kit for video editing.

Contacts

Banuba official blog: https://www.banuba.com/blog

Banuba on LinkedIn: https://www.linkedin.com/company/banuba

Banuba on Twitter: https://twitter.com/BanubaFaceAR

info@banuba.com

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

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