AT&T To Acquire Time Warner, Becoming Latest Media Giant With Cross-Device Mojo
AdExchanger |
By Kelly Liyakasa, Sarah Sluis and Allison Schiff Update: AT&T has reached a deal to acquire Time Warner for $85.4 billion. The move gives the telco some seriously premium media assets, including HBO, Warner Bros., CNN, Turner Broadcasting and DC Comics. Yes, AT&T will own Batman. While the telco got a distribution outlet when it merged with DirecTV… Continue reading »
The post AT&T To Acquire Time Warner, Becoming Latest Media Giant With Cross-Device Mojo appeared first on AdExchanger.