Apple Launches ‘In-App Purchases’ Label

With the freemium application style surging in popularity among iOS app developers, the deployment of in-app purchase opportunities has increased just as quickly. As a result of the changing dynamics within the App Store, Apple is making it more transparent when an application contains in-app purchases. In the wake of recent lawsuits related to accidental […]
Source:Mobile Marketing Watch

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

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