Apple CEO Tim Cook Admonishes Silicon Valley Data Gluttons
Apple has touted its dedication to safeguarding consumer data for years, making its privacy message a key component of its brand proposition. The tech giant’s CEO, Tim Cook made a point of admonishing Apple’s Silicon Valley brethren for their data-gluttony at the Electronic Privacy Information Center’s Champions event earlier this week in Washington, D.C.
A Tech Crunch story quotes Mr. Cook, who spoke from a remote location and appeared on a screen viewed by attendees:
“I’m speaking to you from Silicon Valley, where some of the most prominent and successful companies have built their businesses by lulling their customers into complacency about their personal information,” said Cook. “They’re gobbling up everything they can learn about you and trying to monetize it. We think that’s wrong. And it’s not the kind of company that Apple wants to be.”
