Alibaba Agrees to Buy Hong Kong’s South China Morning Post


Alibaba Group Holding, the e-commerce giant headed by billionaire Jack Ma, agreed to buy Hong Kong’s South China Morning Post and other affiliated media assets as the internet tycoon follows in the footsteps of Jeff Bezos in pursuing the revival of a century-old newspaper.

Though financial terms weren’t disclosed, Alibaba said in a statement on Friday that the purchase will include the flagship newspaper and other related businesses including magazine and recruitment.

The Chinese company also said it will scrap the publication’s internet pay wall and that editorial decisions will be made “in the newsroom, not in the corporate boardroom.”

Continue reading at AdAge.com

Via AdAge

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

You may also like...