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Advertising.com Group Rebrands As ‘AOL Networks,’ Emphasizing Shift To Programmatic

by Copenhagen INK · 06/02/2013

Just days before AOL reports its heavily scrutinized Q4 earnings, the company has rebranded the unit housing its Advertising.com flagship as AOL Networks. The purpose is to streamline AOL’s message to agencies, advertisers, marketers, publishers and investors and convey that the company is a programmatic player, not a vestigial ad network with a farrago of […]
Via adexchanger.com

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

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Advertising.com Group Rebrands As ‘AOL Networks,’ Emphasizing Shift To Programmatic

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