Adobe unveils AI-powered Sensei & Project Felix for Creative Cloud
At its creativity conference, MAX 2016, Adobe showcased the next-generation Creative Cloud innovations, including a new breed of applications in experience design, photography and 3D compositing.
Adobe also launched Adobe Sensei, a new framework and set of intelligent services spanning the entire Adobe Cloud Platform, aimed at dramatically improving how customers design and deliver digital experiences.
Adobe MAX will feature keynotes from creative leaders, including filmmaker Quentin Tarantino, fashion designer Zac Posen and photographer Lynsey Addario.
“Adobe MAX is where the creative community comes together to see the latest in Creative Cloud innovation and be inspired by the world’s best creative minds. This year, we’ll be showcasing amazing breakthroughs in experience design, photography, virtual reality, character animation and 3D compositing,” said Bryan Lamkin, executive vice president and general manager, Digital Media at Adobe.
Among the slew of new announcements is a new Mac release of Adobe Experience Design CC (XD), an all-in-one tool for designing, prototyping and sharing user experiences for website and mobile apps, which is now available with two highly anticipated features – Layers and Symbols support.
First made popular in Adobe’s flagship design tools Photoshop CC and Illustrator CC, XD reimagines Layers and Symbols to address the specific needs of user experience (UX) designers. Designers using XD can now easily share prototypes and get feedback in real-time. At MAX, Adobe will give a sneak peek at new capabilities that enable real-time collaboration including co-editing of documents, visual versioning and Creative Cloud Libraries enhancements. This innovation helps individuals and enterprises keep pace with the surging demand for high-quality content.
Project Felix is another new design tool that enables graphic designers to easily create high-quality, photo-realistic images by combining 2D and 3D assets for projects such as product shot comps, scene visualisation and abstract design. Users have in-app access to 3D models, materials and lights from Adobe Stock as well as the ability to customize specific properties like materials, perfect lighting and adjust camera angles. Real-time rendering allows users to preview work while editing and before exporting to Photoshop to complete their design.
Adobe Sensei is a framework and set of intelligent services built into the Adobe Cloud Platform that leverages Adobe’s massive volume of content and data assets to enable customers to work faster and smarter. For creatives, Adobe Sensei automates mundane tasks, allowing them to spend more time on inspiration and design. Adobe has leveraged machine learning and AI for many years within its creative applications enabling capabilities like Facial Recognition, Content-Aware technologies and Camera Shake Reduction. New Creative Cloud features that leverage Adobe Sensei include Adobe Stock Visual Search, and Match Font and Face-Aware Liquify in Photoshop.
“Adobe Sensei is uniquely focused on solving today’s complex experience challenges in the design, document and marketing fields, where only Adobe has decades of expertise and market leadership. Leveraging our machine learning and AI capabilities, as well as trillions of content and data assets, Adobe Sensei will be one of our biggest strategic investments. We’re excited to open it up to our broader ecosystem of partners, ISVs and developers to enable even more innovation,” said Shantanu Narayen, president and CEO, Adobe.
Adobe Sensei Intelligent Services Adobe Sensei is built into the company’s cloud offerings, including Adobe Creative Cloud, Adobe Marketing Cloud and Adobe Document Cloud, to automate mundane tasks, drive predictive and personalisation capabilities, and boost productivity.
The post Adobe unveils AI-powered Sensei & Project Felix for Creative Cloud appeared first on Digital Market Asia.
