Adobe Pitches Marketers On A Cross-Device Data Coop, But Privacy Is A Snag
AdExchanger |
The competition among cross-device providers is no longer a one, two or even three-horse race, but looks more like a mad steeplechase with 20 animals of various sorts, including thoroughbreds, rabbits and perhaps snakes. The biggest consumer platforms, like Facebook and Google, are often given the best odds, but some dark horses are moving up… Continue reading »
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