Dana Anderson, Jack Dorsey, Martin Sorrell to speak at dmexco 2016
The corporate decision-makers from almost all of the top 25 advertisers in the global economy will be at dmexco 2016 — as participants as well as speakers. They will include top national and international corporate representatives such as Dana Anderson (CMO, Mondelez), Johann Jungwirth (CDO, Volkswagen), Dr. Jens Thiemer (Vice President Marketing, Mercedes-Benz), Bruno Sälzer (CEO, Bench), Sophie Blum (VP EMEA & India, Procter & Gamble), Dirk Arnold (Vice President BMWi and Electro Mobility, BMW), and Julia Goldin (CMO, Lego).
Global CEOs of the agency networks, ranging from Sir Martin Sorrell (CEO, WPP) to Yannick Bolloré (CEO, Havas), Henry Tajer (Global CEO, IPG Mediabrands), Steve King (CEO, Publicis Media),Mainardo de Nardis (CEO worldwide OMD), Lindsay Pattison (Global CEO, Maxus) and Stephen Allan (Global CEO, Mediacom) will also take the stage at the conference in Germany.
Reports on the future-oriented visions and strategies of the leading digital brands and platforms will be presented by the top executives of global digital brands — such as Jack Dorsey (cofounder & CEO, Twitter), Shane Smith (CEO & founder, VICE Media), Chris Cox (Chief Product Officer, Facebook), Sridhar Ramaswamy (SVP of Ads & Commerce, Google), Matthew Luhn (Story Supervisor, Pixar), Imran Khan (Chief Strategy Officer, Snapchat), Carolyn Everson (VP Marketing Solutions, Facebook), Susan Smith Ellis (SVP & CMO, Getty Images), David Kenny (General Manager, IBM Watson), James Quarles (Global Head of Business and Brand Development, Instagram), Rik van der Koi (Corporate VP, Microsoft Search Advertising), Tim Armstrong (CEO, AOL), Tim Kendall (President, Pinterest), Lisa Utzschneider (CRO Yahoo), and Seth Dallaire (VP Amazon).
The publishers of the global digiconomy who will be showing how the international media sector is bursting into the digital age will include Julia Jäkel (CEO, G+J), Frank Cooper (CMO + CCO Buzzfeed), Kerry Taylor (SVP, Youth and Music, Viacom International & CMO, Viacom UK), Jacki Kelley (COO, Bloomberg Media), Meredith Levin (CRO, New York Times), and Linda Yaccarino (Chairman of Advertising Sales & Client Partnerships, NBCUniversal).
The many opportunities offered to creative high-potential people in an increasingly technology-based world will be highlighted at dmexco by international creative heads such as David Sable (CEO, Young & Rubicam), Peter Gocht (Global Executive Creative Director, Serviceplan), Colleen deCourcy (Global CCO Wieden+Kennedy), and Michael Conrad (President, Berlin School of Creative Leadership).
Christian Muche and Frank Schneider from the dmexco team said, “The sensational concentration of absolutely top-level decision-makers from the leading companies of all the relevant areas of the digital economy emphasizes the high status that dmexco has reached. This year the visitors at dmexco will see numerous well-known C-level executives on stage in Europe for the first time. Through this high-powered line-up and the broad range of topics we offer, we will more than live up to our claim of being the leading global business and innovation platform. dmexco connects the real economy with visionary trends and defines the commercial potential of tomorrow through direct business deals, valuable new contacts, the evaluation of business ideas, new standards for the digital economy, maximum value creation, and concrete added value. The visitors coming to dmexco can look forward to a dazzling array of innovative topics, new formats, visionary thinkers, and leading brands. It is a fact that such profound knowledge by so many top-level decision-makers has never been available to such a large audience, before.Our advice to everyone is to plan to be at dmexco all day on both days, in order to experience as many of the sessions as possible.”
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