JWT hires Marco Versolato as CCO for Singapore & Global Lux ECD
J. Walter Thompson has appointed Marco Versolato in the dual role of Chief Creative Officer of J. Walter Thompson Singapore and Global Executive Creative Director for Lux.
During his career, which spans more than two decades, Mr Versolato has worked on the creative campaigns for brands like Ita Bank, InBev’s Guaraná, Intel, Telefônica-Vivo, Whirlpool, McDonalds, L&G, and Johnson & Johnson. His work has earned him more than 30 Lions from the Cannes Lions International Festival of Creativity and has also been recognized and awarded at key industry festivals like D&AD, One Show, Clio, and El Sol. In 2010, Versolato represented Brazil as an Outdoor jury member at the Cannes Lions festival.
Peter Womersley, CEO of J. Walter Thompson Singapore, said, “This is an incredibly exciting time for the agency and I’m so pleased to be welcoming Marco to our team. Marco’s appointment is a key part of our continued drive to transform the office in response to the changing dynamics of the marketing and communications industry. He has a proven track record of invigorating brands through world-class integrated creative solutions.”
Mr Versolato joins J. Walter Thompson from Brazil’s DM9DDB, where he most recently served as VP Executive Creative Director, a role he held for five years. Prior to DM9DDB, Mr Versolato spent 10 years as Creative Executive VP at Y&R Brazil, TBWA Brazil and DPZ&T. Prior to that, he held a role as an Art Director at ALMAP BBDO.
Matt Eastwood, J. Walter Thompson’s Worldwide Chief Creative Officer, said, “One of my favorite creative philosophies that has really rung true throughout my career is ‘Passion trumps talent.’ And we are fortunate to add to our creative ranks an industry veteran that has an abundance of both. Marco loves what he does and it shows. Marco’s creative reputation alone makes him a great fit for our global network and his emphasis on digital innovation is a welcomed add-on that will make him right at home at J. Walter Thompson.”
Mr Versolato said of his new role, “I have always believed that creativity is best fostered within a diverse environment by breaking down barriers and borders. A diverse set of skills, diversity of knowledge and aesthetics, as well as a melting pot of cultures. These are the core elements needed to produce the new and the innovative. J. Walter Thompson Singapore is the ideal place to do this because of its diversity. I feel pleased and honored to have been invited to be part of that.”
Mr Versolato added, “I am excited not just for the incredible opportunity to work on the iconic Lux brand but also for the chance to join an office that has such a dynamic creative reputation and an impressive client roster that includes Friso, Nikon and Johnson & Johnson.”
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