More than 30 global agencies will be at dmexco 2015
The agency networks in the global digital economy will once again be present at dmexco in 2015 — and on a larger scale than before. Dentsu Aegis, GroupM, IPG Mediabrands, and Omnicom Media Group with Annalect Group will have their own stands at the exposition.
More than 30 top companies from the global media industry will be using the dmexco Agency Lounge and their own stands to present new marketing, media, and technology solutions and products to customers. A major focus here will be the Connected World and the Internet of Things.
Global agency scene summit at dmexco 2015: All major media agency networks in the international digital economy will be on hand in Cologne on September 16 and 17 — in some cases with extensive installations, including labs and digital shops that will highlight the Connected World and the Internet of Things.
Taken together, the media agency networks that will participate in dmexco 2015 account for the majority of the world’s media budget, which amounts to tens of billions of Euro. Three media giants will have their own stands at dmexco 2015: Along with GroupM, which already had its own stand in 2014, Dentsu Aegis, IPG Mediabrands, and Annalect Group (as part of the Omnicom Media Group) will be inviting the major advertising brands to their stands in Hall 7.
The more than 30 international top companies in the global media sector that will be represented in the dmexco Agency Lounge in 2015 include Carat, Havas Media, MEC, Omnicom Media Group, Plan.Net Gruppe, pilot, Starcom MediaVest Group, VivaKi, and Wunderman.
Razorfish and iCrossing will also be using the dmexco Agency Lounge for the first time this year as an ideal meeting point for in-depth background discussions and successful business deals.
