Shripad Kulkarni is Vizeum’s India MD as S Yesudas pursues new role
After serving as the Managing Director of Vizeum India for over six years, S Yesudas, has decided to pursue new interests, moving on from his Vizeum mandate. Dentsu Aegis Network has roped in Allied Media’s Shripad Kulkarni to take on the role. Mr Kulkarni will report to Ashish Bhasin, Chairman and CEO of Dentsu Aegis Network South Asia.
Mr Kulkarni, who was the CEO of Allied Media – a Percept Group Company, has over 25 years of experience in the industry.
Commenting on the appointment, Mr Bhasin said, “I am very pleased to welcome Shripad as the MD of Vizeum India. With the wealth of experience that he brings in and the thorough knowledge of the business that he has, I am sure Vizeum India will touch new heights under his leadership.”
“I also want to thank Yesudas for the great job that he has done in helping start Vizeum operations in India from the scratch and bringing the agency to the level, at which it is today. I have no doubts that he will equally excel in the new opportunities. Shripad now has a great platform to take Vizeum India to the next orbit because our ambitions for Vizeum India are tremendous,” he added.
“I am really happy to be leading Vizeum India. The sheer dynamism of Vizeum as a brand excites me. The One P&L philosophy of the Dentsu Aegis Network opens great opportunities for us and will help push Vizeum to the next level,” commented Mr Kulkarni on his appointment.
With over 20 years of experience under his belt, Mr Yesudas will now focus on content and analytics and will continue to report to Mr Bhasin. Mr Yesudas said, “I have decided to pursue my passion in the areas of content and analytics. This can be within or outside the group.”
Previously, Mr Yesudas has worked with Grey Worldwide, Lintas/Initiative Media and R K Swamy BBDO/Media Direction.
