Utah Publisher Achieves Symbiosis With Facebook’s News Feed

AdExchanger |

As audiences increasingly find and engage with content on Facebook, publishers face two choices: Keep trying to monetize that audience off of Facebook, or find a way to sell their Facebook audiences to advertisers. Deseret Digital Media is going the latter route, using posts in its FamilyShare Facebook feed as part of the native advertisingContinue reading »

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Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

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