The Weekly Digital Marketing Update @ Copenhagen INK (08-09-2014)
Copenhagen INK’s Weekly Digital Marketing Update gives you a comprehensive overview of the top digital marketing stories and breaking news from the past week. Enjoy! 🙂
Asia Digital Marketing News
- Unilever, Mindshare lead SMARTIES APAC 2014 Awards
- Ditch Digital? One Banker Bets His Bottom Dollar on Old-Fashioned Idea
- 6 semi-bold predictions for the iWatch
- Week in Review: Leveraging public funds to raise private money
- Post-Snowden revelations, action still a long way away
- World Kabaddi League awards media mandate to Havas Media India
- Innocean assigns programmatic trading responsibilities to Affiperf
- MTS India retains Havas Media Group as partner agency
- Hootsuite pushes social media marketing, launches Hootsuite Campaigns
- A deeper look into Malaysia’s Big 3 mobile telcos in 1H2014
- Malaysia’s Sinar Project wins regional award, seeks to level up
- Pitch deck: BitTorrent is wooing advertisers, publishers
- U.S. Indoor Location Based Search Could Grow 45%
- Inside Microsoft: A peek into the heart of an empire
- Engineering software talent gap an issue in SEA: Altair exec
- Digerati50: Turning chance into a thriving business
- SingAREN unveils high-speed research network built on Brocade
Data Driven Advertising News
- Fraud-day With White Ops: Cut Off The Money, Cut Off The Fraud
- Catalina Acquires Cellfire To Tie Mobile Offers To In-Store Sales
- TubeMogul Gets The Nielsen Mobile OCR Stamp Of Approval
- Exclusive ATS London Content
- Opening Up The Programmatic Native Opportunity To Buyers
- Mobile Player xAd Snags $50M In New Funding, Says It Doesn’t Even Need It
- How The Huffington Post Does Native
- EXelate Steps Into Data-As-A-Service Business As LinkedIn Leaves
- WFA Report Gives Guidance On How To Work With Programmatic Service Providers
- Data Points Towards Mobile, Rich Media, And Private Marketplaces
- GE Considers Native Ad Success Online And Off
- ‘The reasons behind rapid change are clear-cut, even if the consequences are not’
- How Much Cross-Device Clout Do Facebook And Google Actually Have?
- Beware Of Publishers’ Walled Gardens
- Ad Tech’s Dilemma: Fragmentation vs. Consolidation
Digital Marketing News
- Data Points Towards Mobile, Rich Media, And Privat…
- Twitter CFO says a Facebook-style filtered feed is…
- Google Asia Pacific Blog: Can an Internet enabled…
- Experience the power of a bookbook™ – awesome spoo…
- YouTube Creators Can Now Receive ‘Tips’ Directly F…
- YouTube: Hollywood’s Hit Factory for Teen Entertai…
- A Report Card on Back to School: The Season’s Tren…
- A Concert on the Cloud – IBM turns tennis data int…
- Adform Toughens Up Against Ad Fraud With ‘Bearskin…
- Twitter Cards Complete Guide: How to Choose, Set U…
- BISSELL Symphony | Subway – strong and provocative…
- 40 under 40: Simon Kemp http://t.co/s1taKcXyXx
- #Circloscope: Free Tool to Grow Your Google+ Audie…
- Adform Taps MacDonald From Sizmek http://t.co/ViWz…
- ‘Invisible People’ Refugee Exhibiton – interactive…
- Nike Football: “Fast” – Nike is talking to a young…
- Sony Underwater Apps – clever use of technology to…
- Google’s Android Wear team: We’ll update early and…
- Communicating a rebranding is not easy, but A.1. S…
- New Law in China Mandates That Celebrities Use the…
- Invite-only system to end as OnePlus One becomes a…
- Why Uber must be stopped http://t.co/OzvYB8VtDk
- How Google Glass is bringing the world into the cl…
- Microsoft reportedly working on a Chromecast-like…
- iPhone 6 will reportedly feature NFC and Apple’s o…
- Snapdeal Gets Backing From Tata Figurehead In Indi…
- Here Is Yahoo’s Native Ad Network http://t.co/g9L4…
- Facebook Assault on Google’s DoubleClick Coming Th…
- Criteo Shares Jump on Report of Acquisition Talks…
- Legacy Media: The Lost Decade In Six Charts http:/…
- Line Agrees to Acquire Stake in Game Developer Gum…
- Amazon’s Twitch acquisition is about beating Googl…
- Apple Reportedly Partnering Visa, MasterCard, AMEX…
- Meet The Young YouTubers Changing The Way British…
- 10 Tips for Optimal AdWords Campaign Settings http…
- Google Expands Geo-Location Ads to Desktop as Push…
- Mark Zuckerberg Is Making A Huge Move To Threaten…
- The LG G Watch R is a round, retro smartwatch with…
Interactive marketing News
- Programmatic Advertising What is it and Where is it going?
- China’s Popular Online Video Sites Face New Regulations
- 6 semi-bold predictions for the iWatch
- FTC Snags Google in $19 Million Mobile-App Settlement
- Mobile Shopping Reaches “Tipping Point”Traffic to retail sites now more than 50% from mobile
- Pitch deck: BitTorrent is wooing advertisers, publishers
- New Marketers Added to Ad Age Digital Conference San Francisco Lineup
Mobile Marketing News
- Programmatic Advertising What is it and Where is it going?
- Ditch Digital? One Banker Bets His Bottom Dollar on Old-Fashioned Idea
- Mobile Shopping Reaches “Tipping Point”Traffic to retail sites now more than 50% from mobile
- WFA outlines 4 steps for brands to leverage programmatic
- Twitter’s objective-based campaigns welcome news for marketers
- Ogilvy China names Chris Reitermann as CEO
- Vserv appoints Pranab Punj to spearhead global marketing
- U.S. Indoor Location Based Search Could Grow 45%
- Affle acquires Appstudioz; sets up global R&D centre in India
- GroupM China’s Chief Digital Officer Tony Chen resigns
Digital Marketing Update
