Get a Hands On Education at Ad Age Data Conference 2014
The advertising industry has data coursing through its veins, but too often discussions about “big data,” “data-driven marketing” or “data analytics” stay on the surface without getting to the heart of the matter. Since Advertising Age launched its coverage of the data industry about a year and a half ago, our goal has been to turn this abstract subject into something more accessible and practical for our readers.
It’s that same mission that guided our planning for the second-annual Advertising Age Data Conference to be held Oct. 28 and 29 in New York City. Following our successful inaugural one-day Data Conference last year, this year’s promises to be even more lively, educational and interactive.
Join top marketers from brands including Coca-Cola, Kraft, 1-800 Flowers, McCormick, and more:
