Nice creative execution on Twitter
Twitter is all over the place these days… Found this really great example of online marketing in the entertainment sector – the twitter based Resistance2018 game. The premise is convoluted but it would seem that the “Resistance” is using Twitter to communicate, you can join the resistance and help by decrypting message which have been intercepted from Skynet.
The game instructions and all the assets surrounding the Twitter game are housed on a blog – everything is easily embeddable, shareable and searchable.
The number of people signed up so far aren’t exactly earth-shattering, but those that are involved seem totally engaged and will act as unpaid ambassadors across Twitter and their wider social circle.
Also I had to share this – a really fun chart showing the career evalution of people working at creatives agencies… 🙂
Source: adverblog.com