Sen. Jay Rockefeller Puts Acxiom, Epsilon And Experian ‘On Notice’

A Wednesday hearing held by the US Senate Committee on Commerce, Science and Transportation about the operations of so-called “data brokers” highlighted the disconnect between data marketers and consumer advocates. The hearing followed the release of a report detailing the findings of a yearlong investigation into data marketers. The core disagreement revolves around the extent to which businesses […]
Via: AdExchanger

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

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