Tapjoy Research: Consumers Feel Happier and More Engaged When Playing Mobile Games Than on Social Networking Apps
New report sheds light on the mindset, motivations and behaviors of today’s mobile gamers SAN FRANCISCO – Tapjoy, the leading mobile monetization and engagement platform, released the findings of in-depth research it conducted to understand the mindset, motivations and behaviors of today’s mobile gamers. Designed to shed light on this massive and desirable consumer audience […]
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