Instagram Goes All In On Facebook’s Ad Infra, Opens To Ad Buyers Globally
AdExchanger |
In the two years since Facebook’s huge image-sharing platform sold its first ad, Instagram has focused on fixed-price advertising from big national brands. In keeping with the platform’s emphasis on aesthetics and high design, many early advertisers were lifestyle companies like Starbucks and Disney. With Instagram’s 300 million global users now accustomed to seeing ads,… Continue reading »
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